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use liquid media planning

STRATEGY & ANALYTICS: DATA IS THE CORE OF OUR STRATEGY

STRATEGY

Each of our clients have their own specific targets and different strategies.

We analyse the objectives and we advise from a media perspective on the creative approach.
This forms the basis of our media strategy. It also describes how to reach the right person with the right message at the right time and achieve the correct response (brand experience or conversion). In the next step we make a tactical media planning of all the media channels and make a forecast about the results.

MEASUREMENT

With continuous testing and optimization we can achieve the most ideal mix of media and creation.

In our liquid media planning we are able to optimise the campaign towards the KPIs. We translate raw data into clear and actionable knowledge.

LANGUAGE/TAAL:

LOOKING FOR A CLEAR STRATEGY?

We make clear how we create a strategy. But a review on your current online marketing strategy can be an eyeopener too, want to know more?